Exposure • Company Recognition During Race Event Coverage • Banners at all Race-sites
• Logo on all Team Uniforms and T-Shirts
• Boat Display at Corporate / Community Events
• NATIONAL, REGIONAL, AND LOCAL MEDIA
• Brand Exposure on Team Social Media Platforms: Facebook, Instagram, Twitter, and YouTube
RWO / P1 FANS
The median income for the US boating population is $81,000.00. Coastal and Inland race sites are selected for having the region's largest number of registered boaters.
AGE
20 - 50: 80%
Over 58: 20%
MARITAL STATUS
Married: 75%
Single: 25%
Kids: 19%
EDUCATION
College: 65%
Post Grad: 14%
N/A: 21%
SEX
Male: 60%
Female: 40%
INCOME
$0 - $45,000: 6%
$45,000 - $65,000: 15%
$65,000 - $85,000: 16%
$85,000 - $105,000: 28%
$105,000 - $130,000: 35%
BOAT OWNERSHIP
1.5 Per Family
RACE-DAY / POST-RACE VIEWING
• An average of Over 200,000 people attending each Race-site for Race-Weekend
• An average of Over 100,000 people Livestream the Races around the World
• Post-Race TV Viewing on CBS Sports and Fox Sports * Viewed in 65 Million Homes in the US
* Viewed in 400 Million Households in over 150 Countries
• Post Race Magazine and Local News Coverage - Both hard copy and Internet (Facebook / Websites)
